Create Your Elevator Pitch is a Smart Sheet that helps you clearly explain what you do, who you help, and why it matters—in 30 seconds or less.
When someone asks, “So, what do you do?” hesitation and rambling can weaken even the strongest business. Create Your Elevator Pitch helps you clarify your message so you can communicate your value with confidence in any situation.
This Smart Sheet guides you through identifying your core message, using a simple three-part formula, and refining your pitch so it sounds natural—not scripted. You’ll also explore how to adapt your pitch for different audiences, from networking conversations to client introductions.
The goal isn’t to sound salesy—it’s to sound clear, confident, and easy to understand.
Core message clarification prompts
A simple 3-part elevator pitch formula
Space to add a hook or differentiator
Practice and refinement checkpoints
Guidance for tailoring your pitch to different situations
Small business owners, consultants, and professionals who want to explain their business clearly and confidently without overexplaining or freezing up.
A practical Smart Sheet that helps you create an elevator pitch you can actually remember—and use.
1 Digital Smart Sheet (PDF)
Instant access after purchase (digital download only)
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