Understanding Your Numbers: A Guide to Business Financial Statements is an on-demand webinar designed to break down the three most commonly used financial statements in a clear, practical way: the Income Statement, Balance Sheet, and Cash Flow Statement. Rather than focusing on accounting theory, this session emphasizes how to use these statements to evaluate performance, spot issues early, and identify opportunities for growth.
You’ll learn what each statement shows, how they work together, and which questions to ask when reviewing them. Through guided explanations and example scenarios, this webinar helps you move beyond simply reviewing numbers to actually understanding what they reveal about your business’s strengths, weaknesses, and financial health.
Whether you’re just getting started or want to feel more confident reviewing your finances, this webinar gives you the clarity you need to make smarter, more informed decisions.
📊 What the Income Statement reveals about profitability and performance
📉 How to read revenues, expenses, margins, and trends
🏦 How the Balance Sheet shows financial position, assets, and liabilities
⚖️ How to assess liquidity, leverage, and financial stability
💵 How the Cash Flow Statement tracks money moving in and out of your business
🔍 How to interpret financial ratios and key indicators
🧠 How to use real-world scenarios to evaluate business health
Small business owners who want to understand their finances better
Entrepreneurs reviewing financials for the first time
Founders preparing for growth or funding
Business owners working with accountants or bookkeepers
Anyone who wants to make decisions based on data—not guesswork
45–60 minute pre-recorded video training
Clear explanations of all three financial statements
Example questions and scenarios for interpretation
Practical guidance you can apply immediately
Many business owners look at financial statements without truly understanding what the numbers are telling them. This webinar helps you turn financial data into insight—so you can identify risks early, make confident decisions, and build a stronger business.
When you understand your numbers, you’re in control.
Usage Terms
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